Creating an online presence for a company is absolutely essential for growing that company’s share in the marketplace of the future. The new word of mouth is the Internet marketing campaign: At best, a company that does not have one will be missing out on business that it did not even know that it had.
The first step in creating a good Internet presence is to have a URL that is easily remembered. In order to determine if the URL that you are looking for is actually available, you will need to search for that URL inside of a reputable aggregation site. Although there are many sites which claim to be reputable, there are truly only a few that have the reputation that you are looking for. Make sure that you go to a site that has been properly registered with Internet watchdog companies and the Better Business Bureau, depending on the country of origin of that company.
Once you have determined the URL that you are looking for, you can then look at the other services that your URL aggregator can perform for you. For one, you should be able to purchase other websites that are similar to yours to keep your competition from purchasing those URLs and promoting against your company. With most reputable aggregators, you will be able to purchase these websites in a bundle at a discount.
Second, you should be able to keep your URL without having to worry about when it needs to be renewed. There should be a number of plans that give you the option of holding on to your URL for a number of years. You should also have the option to receive alerts when other URLs that are of interest to you become free.
If you have yet to register the URL that you want for your company, then you will definitely want to register your domain name at this website: Register.com. Even if you do not choose Register.com as your choice for URL hosting, you should make sure that the company you do choose has the characteristics that were mentioned above.